Blog Every Day In May: Getting 15,000 New Pinterest Followers!!

Day 26, Sunday: Something you read online. Leave a link and discuss, if you'd like.
I recently started spending time on Pinterest and have been interested in how things work.  I haven't had much time to spend the last couple of weeks, but I did just realize how great it is.  I wondered how it all worked, so I was looking up articles about what followers do.  Does that mean that they see everything you post?  I still haven't figured it all out, but I am going to do more research when things slow down a little bit.

I read this article and found it very interesting.  Social Media Today has an article about getting 15,000 new followers in a short period of time and trying to figure out why it happened.  
I find it interesting how some of the social media works.  I still don't know why he increased his following so quickly and what the importance of increasing your following is.  Is it just a status symbol?
Are you on Pinterest?  Have you had an unexpected increase in followers like this?